Marketing
The Complete Guide to the Promo Kit
The Promo Kit turns your storefront into ready-to-share marketing in a couple of clicks. Pick a preset (market day, new product, order ahead, QR table sign), tweak the colors, headline, and CTA, then export social graphics in three sizes or print-ready assets like table tents, flyers, business cards, and packaging inserts — every one carrying your storefront QR code.
Marketing stalls when you have to design everything from scratch. The Promo Kit removes that friction: it pulls your logo, name, location, tagline, and a storefront QR code into polished templates you can post or print in minutes. Here's how to get the most out of it.
Start from a preset
Rather than a blank canvas, you pick what you're promoting and the kit pre-fills a headline and call to action you can edit: Market Day, New Product, Seasonal Special, Order Ahead, Follow Storefront, QR Table Sign, Pickup Reminder, or Vendor Booth. Then set your accent color, swap the headline (up to ~80 characters), and tweak the CTA.
Pick the right format
| Use | Format | Good for |
|---|---|---|
| Stories / Reels | Story (1080×1920) | Instagram and TikTok stories |
| Feed posts | Square (1200×1200) | Instagram and Facebook posts |
| Link previews | Wide (1200×628) | Link cards and email banners |
| Booth signage | Table tent / flyer (PDF) | Standing signs at a market table |
| Hand-outs | Business cards / inserts (PDF) | Packaging inserts and cards to hand out |
Turn one design into a booth kit
The print assets are built for in-person selling: a foldable table tent, a full-page flyer, a sheet of business cards, packaging inserts, and a thank-you card — each carrying your QR code. Pair them with the farmers market vendor checklist so visitors who can't buy everything today can scan and reorder later.
Fill in your logo, tagline, and location first. The kit flags anything missing, and a complete profile makes every graphic look finished.
Feed it your best work
A promo graphic is only as good as the photo and message behind it. Shoot strong images with food photography for home food sellers, and slot the Promo Kit into your wider plan in how to market your home bakery.
List your cottage food business
Create a free storefront, take local orders, and get discovered by buyers near you.
Frequently asked questions
Does the Promo Kit cost extra?
No — it's free for every seller. You can generate unlimited social graphics and print assets from your dashboard.
Where does the QR code on my graphics go?
To your permanent storefront link, so it keeps working even if you later change your business name or slug. Anyone who scans it lands on your shop ready to order.
Explore the marketplace
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